Negotiation
Why most Software deals aren’t market conform
Software manufacturers know exactly what a customer pays for a comparable licence elsewhere. The buyer usually does not. This information gap can cost Enterprise organisations up to tens of percent on their Software budget. SoftVaro helps you gain clarity here.
Our approach: benchmark data and transparency
We have benchmark data from comparable Enterprise processes: what similar organisations pay, which discounts are realistic and where the leeway is in each contract. With that knowledge, we enter into a conversation with the Software manufacturer. You can stay in the background or join in, whichever suits you.
Six reasons why Enterprise organisations engage SoftVaro
Six reasons why organisations choose SoftVaro instead of negotiating themselves or buying via a reseller.
Substantiated benchmark data
We know what comparable Enterprise organisations pay for the same licences. That is your starting point.
On your side of the table
We are transparent about how we earn and advise what best fits your situation, even if it means we earn less.
You save time
We do the heavy lifting, you decide. No endless email exchanges with Software manufacturers.
One fixed point of contact
SoftVaro acts as a single central contact point for all your Software licence needs.
Complete transparency
Transparent about approach, substantiation and result. You see our methodology and outcomes per contract.
Proven results
On average 8–20% savings on Software renewals, often when contracts have not been renegotiated for a long time.
What a negotiation process looks like
Analysis of the current contract
You provide the contract or quote. We analyse the terms, prices and possible improvements.
Benchmark against the market
We compare your contract against benchmark data from similar Enterprise projects. You will see where there is room to negotiate a new deal.
Strategy determination
Together we determine the strategy: where the priorities lie, which arguments we use, who will conduct the talks.
The negotiation
We take over the discussion with the Software manufacturer. You remain in the background or join in.
Final result
You receive a sharp contract with better terms. We immediately set the renewal date into our monitoring.
Which Software manufacturers do we negotiate with?
From Tier 1 platforms to Tier 3 niche tools. Access to 10,000+ Software manufacturers.
Adobe, Autodesk
Major manufacturers with complex licensing structures. Our benchmark data adds great value here.
VMware (Broadcom)
Since Broadcom's acquisition, licensing terms have changed drastically. Preparation is crucial here.
Atlassian, Zoom, Figma
Collaboration and productivity tools where the price per user quickly escalates with scaling.
Palo Alto, CrowdStrike
Endpoint protection and firewall manufacturers. Complex contracts, plenty of room to negotiate.
Microsoft
Advice on licence mix and terms, alongside your existing Enterprise Agreement.
Tier 3 specialists
Niche tools and departmental software where you have little comparison material yourself.
Frequently Asked Questions
How much can I save?
That varies per contract and industry. On average, we achieve 8–20% savings, often more on contracts that have not been reviewed for a long time. After the analysis, we give you a realistic estimate.
How does SoftVaro earn?
We start small. For your first request or renewal, we agree transparently upfront what SoftVaro earns. So you know beforehand where you stand, with no obligations afterwards. If the collaboration suits you and grows, we make agreements together that fit the size of your portfolio, such as an annual agreement or a framework contract.
When should I engage SoftVaro?
As early as possible. Ideally 3 to 6 months before renewal, then the Software manufacturer grants the best negotiation leeway. But we can also help last minute, though the result will then be smaller.
Do I conduct the talks myself or does SoftVaro do that?
You decide. We can take over the entire process or work as an advisor in the background while you conduct the talks yourself. Many clients choose a hybrid: we prepare, you sign.
How does SoftVaro handle confidentiality?
Contract information is stored confidentially and is not shared with other clients or parties.
One renewal to prove it.
Submit your next renewal or quote to us. Within 24 hours you’ll know if there’s room for improvement in price and terms. Confidential, under NDA and with no obligations.